Andrés Rincón de Canela Media: CAS allows us to identify Hispanics in any language with our OTT partners

Canela Media, the technology and innovation driven multicultural media company, has announced the launch of Club Canela, a fully integrated in-app streaming rewards programme.

Canela Media has launched an in-app rewards program for its U.S. Hispanic-targeted AVOD platform Canela.TV in a move to boost user engagement and expand opportunities for advertisers.

Canela Media, a technology and innovation driven multicultural media company, today debuted Club Canela, “the first fully integrated in-app streaming rewards program of its kind.

Under the deal, the charming animated series Jenny’s Magic Shop (La Tienda Mágica de Jenny) will launch on Canela Kids.

Canela Media announced the launch of Club Canela, the first fully integrated in-app streaming rewards program of its kind, designed to create a deeper connection with Canela.TV users and bring forth new and innovative opportunities for brands to engage with these audiences.

Canela Media, a Hispanic-owned technology and innovation driven multicultural media company, says its Canela Kids has partnered with the Toy Museum of New York to create a bilingual educational series designed to engage Spanish-speaking children and families in inventive play.

For Luis Romero, EVP of Sales at Canela Media, several factors are driving the growth of AVOD (Ad-Supported Video on Demand) in the U.S. Hispanic market.

Canela Media announced the next installment in its popular Secretos reality series franchise ‘Secretos de Parejas,’ scheduled to premiere in Spring 2025. This series promises to bring double the excitement and drama, featuring Latino celebrity couples vacationing in the beautiful island of Bali and showing an intimate look at their relationships.

Four celebrity couples reveal the secrets behind their relationships in this exclusive series set to premiere in Spring 2025.